Amsterdam based UX copywriter can help solve business problems

My words help

solve business problems

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My copywriting and UX writing can help solve your business problems. To see how I have helped others, scroll down and click a project. I have included B2C, B2B and SaaS projects.

Inspiring trust

In less than a decade, Fundrbird has become a ‘must-have’ SaaS solution for VC and private equity funds. Their platform helps funds increase accounting accuracy and scale fund operations.

Since funds rely on products like Fundrbird to run their business, migrating to a new solution is extremely disruptive.

Simplifying a payments flow

Catawiki connects passionate buyers with sellers of special objects in online auctions. Every week, Catawiki offers over 75,000 objects selected by a team of experts.

My UX writing responsibilities included payments, seller reporting and shipping.

Optimizing for SEO

VBR helps oil & gas companies maximize the efficiency of their GE LM engines.

They provide critical OEM parts, tooling, training and engineering expertise. Their engineers can solve even the most complex problems for LM6000, LM2500 and LM1600 engines.

Selling and financing cars online

CarNext made it possible for consumers to find and buy a high-quality used car totally online. Their B2C platform was used by over 1 million people.

I wrote complex multi-stage sales funnels to buy, lease and finance a car.

Onboarding loyalty program

Adidas CONFIRMED is an e-commerce channel for sneakerheads. Sneaker drops and exclusive content are combined with a web shop.

For their loyalty program, I added personality and simplified their onboarding flow and interfaces.

Helping start-ups scale faster

FORWARD.one is a venture capital firm made up of engineers, entrepreneurs and scientists. They invest in the innovations of hardware start-ups that solve complex problems.

FORWARD.one provides expertise and guidance to help start-ups transform their technologies into products that can scale faster.

Getting rid of harmful emissions

SodaFlexx is a maritime tech pioneer. By injecting a powder into their desulphurization system, sulphur emissions are reduced to almost zero.

SodaFlexx and the FlexxGroep help ships install this system and comply with IMO regulations.

Bridging east and west

Taiwan Lantern redesigned the traditional Chinese temple lantern for Western homes and interiors.

Five to six artisans handcraft each lantern using locally sourced and sustainable materials. Working closely with these artisans, Taiwan Lantern modernized design and optimized quality.

Attracting talent

Weaviate is a search engine that uses AI and machine learning to search in a completely new way. Unlike traditional search engines, they can create meaningful insights from unstructured data.

Weaviate needed to attract top tech talent in a tight labor market.

Improving research productivity

Elsevier’s SciVal is a SaaS analytics solution that helps universities evaluate and improve their research productivity. Universities can quickly make evidence based strategic decisions, find collaboration partners and attract talented researchers.

Launching a luxury brand

To position Amsterdam as a luxury destination, I Amsterdam launched a new platform for tour operators.

For this platform, I wrote 80 short articles about what makes Amsterdam so special. Topics included museums, restaurants, local neighborhoods and hidden gems. I also designed several forms.

Setting up a cooking app

Sold in over 20 markets, ASKO Combi-Ovens are crafted with a passion for detail. Consumers can connect their ovens to the internet for meal preparation and cooking advice.

I wrote the user interfaces for the onboarding, cooking and oven cleaning flows.

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